PureFit Nutrition Bar, Peanut Butter Crunch, 2-Ounce Bars (Pack of 15)

PureFit Nutrition Bar, Peanut Butter Crunch, 2-Ounce Bars (Pack of 15)

PureFit Nutrition Bar, Peanut Butter Crunch, 2-Ounce Bars (Pack of 15)
List Price: $34.35
Our Price: $24.75
You Save: $9.60 (28%)
Availability: Usually ships in 1-2 business days
Category: Health Care
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PureFit Nutrition Bar, Peanut Butter Crunch, 2-Ounce Bars (Pack of 15) Details

Manufacturer: PureFit
Brand: PureFit
Published: 2011-06-29
Release Date: 2006-01-25
Product features:
  • Pack of 15 2-ounce bars (total of 30-ounces)
  • High-protein bar that do not melt
  • Contains no wheat or gluten
  • Contain no sugar or alcohols
  • Kosher-certified
Accessories:

Customer Reviews of PureFit Nutrition Bar, Peanut Butter Crunch, 2-Ounce Bars (Pack of 15)

Customer Review: Don't believe every positive review you read
Summary: 2 Stars

First of all, note that an E.Dorf is rating the product with rave reviews without revealing her or his relationship to the company.

I had to learn the hard way to detect alias shilling for this product, and by my reckoning, E. Dorf's isn't the only bogus review here.

Here's the real deal, from the label:
Fat 7g
Sugar 16g (Total carbs 26g of which only 2g is fiber)
Protein 18g
Despite the claim on the label that says, "No hidden carbohydrates," in fact the product is formulated to conceal from the casual reader just how much sugar the bar contains, using a classic manufacturing sleight of hand of using many different forms of sugar. Since ingredients must be listed in order of weight, greatest to least, dividing up the sugar component by using several different sugars instead of just one produces a misleading effect: the true and predominant role of sugar in the product is disguised and the various sugars appear separately further down throughout the list, instead of as the first or second ingredient.

The formula is also heavy on soy in the form of soy protein isolate, soy nuts and soy flour. Soy isn't a great idea for a lot of people. To go by the label, the bar has nothing to offer in the way of vitamins; it scores a bit better on minerals, but overall, the term "nutrition bar" creates another misleading impression. Much more accurately, it's a gluten-free energy bar that tastes OK.

The state of the art of producing gluten-free foods is improving, but the fact remains that people who have to avoid gluten at all costs are forced to accept - and eventually learn to like - textures and tastes that most other people reject. So if you're living with celiac disease, you'll probably like these bars. If you're not, you'll find them adequate on an occasional basis, but their grainy, dry texture and lack of significant nutrition will likely make them not your first choice.

And while the positive reviews repeat with, hmmm, amazing regularity (see the other flavors) that the bars don't smash at the bottom of a tote bag, the corollary is also true: the bars are hard as rocks in cold temps. Kids don't love them. They may tolerate them...but make sure you've got lots of fluids on hand.

My suggestion? Eat an apple instead. It's fresh, it's raw, it's vegetarian and even vegan, it's loaded with fiber, enzymes, and real vitamins and minerals - and unlike these bars, it's not heavily processed and comes in its own edible and biodegradable wrapping. And it's quite a bit less expensive. A handful of peanuts will complete the great snack.

Description of PureFit Nutrition Bar, Peanut Butter Crunch, 2-Ounce Bars (Pack of 15)

PureFit was established in July 2000 with the express purpose of educating individuals about how to achieve optimum health and fitness through nutrition and exercise. Concerned with current trends in nutritional supplements that contain highly processed or even harmful ingredients, founder Robb Dorf insists on all-natural ingredients. PureFit bars are high-protein; they do not melt; they contain no wheat or gluten; they are non-dairy; they are Kosher-certified; they contain no sugar alcohols or artificial sweeteners; they have no hydrogenated oils and no trans-fatty acids. PureFit bars were developed as 40-30-30 bars, consistent with weight-loss regimens like The Zone. Because PureFit bars do not contain wheat or gluten, they can be enjoyed by sufferers of celiac sprue disease. PureFit has proudly supported dozens of regional celiac support groups. PureFit has been named "Nutrition Bar of the Year" by Bike Magazine.

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